Read the latest news and marketing research from Webmax
Polished ads get ignored. Here's what ad creative actually converts in 2026 from hooks to formats to testing frameworks.
Every platform overclaims credit for sales. Here's how to actually understand what's driving revenue with practical attribution approaches.
Most agencies fail because they take anyone as a client and hide behind vanity metrics and communicate poorly. Here's how to find one that won't.
Klaviyo is the gold standard for Shopify email marketing. Here's the complete setup guide for flows and segments and campaigns that drive revenue.
Cold outreach feels spammy. Here's how to generate B2B leads on LinkedIn by building a personal brand that attracts qualified prospects to you.
Most Shopify stores waste ad spend on creative that doesn't convert. Here's the 12-week testing framework that finds winners and scales profitably.
DIY marketing seems cheaper until you count your time and mistakes and slower results. Here's the real math on DIY vs agency costs.
Bad ad creative wastes budget and kills ROAS. Here are 5 signs your creative needs work and how to fix each one.
Google Ads captures existing demand. Meta Ads creates new demand. Here's how to decide which platform to start with based on your business type.
Email should generate 20-30% of your ecommerce revenue. Here are the 5 essential flows and the campaign strategy to make it happen.
